There's a new beauty pageant in which none of the contestants are real women

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The pageant puts a new spotlight on the growing concern about AI influencers' impact on social media users.

Beauty is in the eye of the creator for this new pageant. Miss AI has all the components of a traditional beauty pageant with one catch: None of the contestants are real.

The contest was open to any adult with a social media presence who had the skills to produce an AI model. Any tools or generators could be used to create the contestants, and one creator or team could submit multiple entries as long as each contestant was unique. Now, the competition is down to 10 finalists. Prizes for the top three competitors include cash — $13,000 for first place, $5,000 for second and $2,000 for third — and various mentorship opportunities.The lifelikeness of the contestants is eerie. They all have their own Instagram pages, complete with bios highlighting their character traits, hobbies and thousands of followers.

 

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