Apple has reportedly been luring experts from Google in its efforts to catch up with Big Tech companies in the race to develop and deploy high-level AI models.
In addition to trying to form top teams of AI experts, Apple has also acquired two local AI start-ups in Zurich, Switzerland, which led it to build a “secretive” laboratory in the area which it calls “Vision Lab.” This comes as Apple begins to be more aggressive in its approach to its AI development. Apple has been relatively silent over the last year as its Big Tech competitors such as Google, Meta, Microsoft, Amazon and OpenAI have all been racing to invest in and build powerful large language models .Apple has seen its share slip since the start of the year.
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