company Hewlett-Packard logo seen displayed on a smartphone with an Artificial intelligence chip and symbol in the background. In all the decades I’ve followed HP, it has been a strongly partner- and channel-oriented company, and this month in Las Vegas it reinforced that approach during its Amplify Partner Conference.
Specifically, Lores believes that HP has “an opportunity to create personalized experiences that will provide employees what they want” by using AI to help them be more productive, collaborative and flexible in their work. At the same time, HP can supply CIOs with tools to help measure and improve the performance of their teams while reducing costs and increasing employee satisfaction.Praising its partners is more than lip service for HP, which gets 85% of its revenue through channel sales.
That’s why he was joined on stage via teleconference by Microsoft’s Nadella, who seemed to have a similar view of the relationship between the hardware and software. “At some level, I think of every AI PC as a copilot PC,” Nadella said. AI copilots are meant to help people work and create faster and easier, whether they’re writing code, making an image or drafting a document.
“We saw during Covid that we needed to rebalance the focus between cost and resiliency,” Lores said during his keynote. “For 20 years, all the world had been designing their supply chain infrastructures footprints with one goal in mind: reduce the cost to the minimum. What we have realized is that we need to rebalance,” because it does not do any good to have the lowest-cost product if you cannot meet your customers’ needs.
It’s similar for videoconferencing, about which Lores said, “We know how painful that experience still is.” HP is using AI to make the experience simpler, for example by showing you the faces you really want to see during a meeting—for example, your customer or your boss. And Lores sees the same approach extending to classrooms and even to retail point-of-sale systems, for which HP is the number-one vendor in the world.
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