In a sign of litigation to come, Scarlett Johansson sues AI app over use of likeness

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Johansson is suing something called Lisa AI: 90s Yearbook & Avatar for using her name and likeness in an ad

The ScarJos are always the first to know. Years after she broke new ground by suing Disney for its Black Widow day-and-date debacle, Johansson is now among the first celebrities to sue an AI company for using her likeness. The app in question is called “Lisa AI: Yearbook and Avatar.” Primarily used for something called the ‘90s Yearbook Challenge, the app allows users to post airbrushed photos of themselves in front of a blue or grey background.

” While we assume that “likeness” is used loosely and that Johansson’s artificially generated doppelganger has far more teeth and fingers than the actor, that hasn’t slowed her resolve. “We do not take these things lightly. Per our usual course of action in these circumstances, we will deal with it with all legal remedies that we will have,” Johansson’s attorney, Kevin Yorn, told Variety.

 

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