to incorporate it into their products. Google, Microsoft and Meta, among others, have announced moves in recent weeks.At Salesforce's TrailblazerDX conference this week, the company will unveil three broad moves into generative AI:
Salesforce is incorporating generative AI across its customer relationship management products under the Einstein GPT banner. The new features aim to give customers a head start on crafting marketing emails, writing support articles and even crafting computer code by combining their data in Salesforce with a range of generative AI engines, including those from OpenAI and Cohere.
Salesforce will also announce its work with OpenAI, which is making ChatGPT available directly from within Slack. That’sFinally, Salesforce Ventures is launching a $250 million investment fund to back generative AI startups.: Generative AIs like ChatGPT have wowed the public all by themselves. But their biggest utility for business may lie in combining them with companies' own data and intellectual property, something Salesforce is clearly aiming to enable.
Microsoft and Google have both announced plans to include generative AI in their search results, with Microsoft also adding OpenAI's technology into Bing and the Edge browser.
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