Salesforce Strives to Make Its Sales Force More Efficient

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Salesforce is slimming its sales teams and taking other steps to pump up profit margins

As interest rates rise and companies tighten their belts, white-collar workers have taken the brunt of layoffs and job cuts, breaking with the usual pattern leading into a downturn.

WSJ explains why many professionals are getting the pink slip first. Illustration: Adele MorganIn years past, Salesforce Inc. was a poster child of the tech sector’s growth-at-any-cost strategy. The company is again trying to be the industry’s vanguard—this time by becoming more streamlined and profitable.

 

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Firing a bunch of people does a lot of things. Efficiency is not one of them. Call a share price boost what it is, it’s not hard.

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