from networks and ad buyers over possible undercounting of viewers during the early stages of the COVID-19 pandemic, says a software issue is to blame for the problem.
“As part of routine testing and quality controls, we recently identified an error that caused an understatement of reported out-of-home audiences for our national TV service,” reads a statement from Nielsen. “While there is no impact to most telecasts, and no impact to local television, we did find some variances for events that tend to yield larger out-of-home audiences, such as live sporting events.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more: