Samsung Electronics to cut China phone output as market share sinks

📆 6/5/2019 10:04 AM
📰 Reuters

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Samsung Electronics to cut the volume of mobile phone production at its plant in the Chinese city of Huizhou due to the impact of intensifying competition in the country via HeekyongYang

The logo of Samsung Electronics is pictured at the company's factory in Tijuana, Mexico, June 1, 2019. REUTERS/Jorge Duenes

The output reduction at the factory in the southern city of Huizhou comes just six months after Samsung said it would close its only other handset plant in China, in the northeastern city of Tianjin, in a move it said would enhance efficiency. In the three months of 2019, however, Samsung’s smartphone sales volume in China rose 40% versus the previous three months, helped strong promotion of premium models and cheaper mass-market handsets, showed an April report from Counterpoint Research.

Samsung declined to detail the plant’s capacity, staff numbers or degree of production cut when contacted by Reuters.

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