Apple CEO Tim Cook declared Apple’s products as being ‘the best in the world’. — Reuters pic
While in the past the company rarely named its competitors directly, this time Apple did not hesitate in doing so, calling out not just Android but Facebook and Google as well. This is huge because instead of directly competing with the major consoles, Apple is embedding itself in them. Apple is also freeing the Apple Watch from being tethered to the iPhone by allowing consumers to download apps straight to the Watch, and adding a calculator and voice memos.
These new developer-friendly updates promise shorter development time especially for UIs and make it easier for developers to begin creating AR apps.