BERLIN: French retailer Carrefour SA has seen sales boosted by the use of blockchain ledger technology to track meat, milk and fruit from farms to stores and will extend it to more products to increase shopper trust, an executive said on Monday.
Carrefour is among several leading companies tapping into the growing use of blockchain to track where products come from, as consumers increasingly look to ensure that products meet standards on ethics and general safety. "The pomelo sold faster than the year before due to blockchain," Delerm said."We had a positive impact on the chicken versus the non-blockchain chicken."
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