Amazon earlier this month said it was investing in Aurora Innovation, a self-driving car technology startup founded by former Google, Tesla and Uber executives. E-commerce giant Amazon was on its way to running its own online neighborhood Monday after the internet's address keeper granted the ".amazon" domain to the company.
In 2012, Amazon applied for ".amazon" and two internationalized versions of the name. Brazil and several other countries put the US company on notice that they were opposed to the idea. "On the contrary, it is imperative that the States concerned be able to participate in the management and use of the name in order to defend and promote the natural, cultural and symbolic heritage of the Amazon region, as well as foster the regional economy and the digital inclusion of the populations living there."