Despite recent algorithm changes aimed at improving search quality, Google News continues to face challenges with AI-generated spam content appearing in its top results, frequently outranking original reporting.that while artificial intelligence becomes more commonplace across the internet, Google News finds itself grappling with a persistent issue: the proliferation of AI-generated spam content in its search results.
Elizabeth Tucker, a director of product management at Google, had announced in April that the company had completed a major rollout of changes to its search engine ranking system. These updates were intended to reduce low-quality, unoriginal content in search results by 45 percent. However, the persistence of AI-generated spam in Google News suggests that the problem is far from solved.
The creators of Syrus #Blog, when contacted, claimed that their content creation process involves AI tools that “analyze and synthesize information from various sources while always respecting intellectual property.” They pointed to a single hyperlink at the bottom of their articles as sufficient attribution. However, SEO experts and content creators argue that this practice falls far short of ethical standards and violates Google’s spam policies.
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