It’s always good to experience a career “first”. This week I was awarded a “Human Writer Certificate” after my articles were analysed and found to have a unique fingerprint. With an increasing number of writers using AI technology, it feels valuable to have the evidence that I don’t. Nonetheless, I am very aware that my job is ripe for disruption. Last week, the AI chip giant Nvidia briefly surpassed Microsoft to become the world’s most valuable company.
But is the industry at risk of overplaying the quality of its “human” support — and underplaying recent technological improvements? “We all like to think our listening and empathy skills are too advanced to be replicated. But advice businesses historically struggle to scale up due to the personal nature of advice and the inconsistency that is inherent in human nature,” says Ian Millward of Candid Financial Advice. “Ultimately, every question that ever needs to be asked has been asked.