The Suwon, South Korea-based company said Monday that it would postpone the retail launch of the Galaxy Fold, without giving a new debut date. Several publications, including Bloomberg News, had reported a bevy of problems with test versions of the $1,980 device after only days of use. Samsung had said it would thoroughly investigate the issue, while initially indicating it would stick with the planned date.
The postponement may help Samsung avoid the deeper troubles of selling consumers faulty devices. The company suffered a major setback in 2016 with the recall of the Note 7 smartphone, which showed a tendency to burst into flames. The episode cost the company billions of dollars in losses and damaged its reputation as it battled Apple Inc. in the premium smartphone market.
Samsung has rebounded since then and was counting on the Galaxy Fold to extend its smartphone dominance while fending off emerging Chinese rivals such as Huawei Technologies Co. The foldable device, unveiled along with the flagship Galaxy S10 model earlier this year, has a 7.3-inch screen that unfolds into a tablet. Pre-orders began in mid-April.
The delay is unlikely to have a significant financial impact on the company. Samsung, which spent eight years developing the Galaxy Fold, forecast it would produce at least 1 million units this year, a fraction of its overall shipments. Huawei and Xiaomi Corp. have also developed their own versions of bendable-screen gadgets and Samsung was pushing to be the first to roll out foldable phones to the masses.
I fail to see the need for a folding phone.
It’s been a rough couple of weeks for tech market 😅
Oh my god that frame is awful
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