Bosch bets big on software for the future of the automobile

Notice the infotainment screen on your car growing lately? Actually, notice how you have so many LCD screens now? From basic screens a decade ago showing your music’s album art, our vehicle displays have grown to iPad levels.

What’s controlling all of these displays is the next frontier in the evolution of the automobile: software. And as one screen controls more features, these features need better software to harness their power.At the Bosch Tech Day 2024 here in Stuttgart, the German conglomerate announced its big plans for automotive software moving forward. “For quite some time now, Bosch has also been a software company,” said Dr. Stefan Hartung, chairman of the Bosch board of management.

Bosch uses its eBike Flow app as an example. Since the end of 2021, it has already rolled out roughly 70 new features and modifications via eBike Flow—from an alarm and tracking feature to new riding modes. Maybe Bosch can install anti-kamote features in its software for Philippine e-trikes. That would really be a big help.

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