How Meta’s AI uses your data and why opting out is not so simple

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Meta AI chatbot embedded in the company’s platforms is raising a lot of questions

Meta Platforms Inc. has long been using artificial intelligence to help it serve users content and ads it thinks are most likely to interest them, but its new chatbot has thrust the company’s use of the technology back into the spotlight.

While Meta’s AI systems make use of public information collected from the internet or licensed from other providers, it does not link this data to accounts. For example, if it uses a public blog post featuring an author’s name and contact information, the company says it doesn’t later connect that content to the user’s Meta account.

In an email, she said the form was “deeply hidden and tricky to find.” It also required her to provide proof that her data has been used to train Meta’s AI systems. Other than the opt-out form, is there anything Canadians can do to limit Meta’s ability to use their data for training its AI? “Meta AI aims to be a helpful assistant and is in the search bar to assist with your questions,” he said.

 

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