CUPERTINO, California — Apple on Monday unveiled 'Apple Intelligence,' its suite of new AI features for its coveted devices and a partnership with OpenAI as it seeks to catch up to rivals racing ahead on adopting the white-hot technology.For months, pressure has been on Apple to persuade doubters on its AI strategy after Microsoft and Google rolled out products in rapid-fire succession.
Apple CEO Tim Cook delivers remarks at the start of the Apple Worldwide Developers Conference on June 10, 2024 in Cupertino, California. Apple on June 10, 2024 announced it unveiled ‘Apple Intelligence,’ which features AI in its devices. AFP PHOTOTo help toward that end, Apple has partnered with OpenAI, which ushered in a new era for generative artificial intelligence in 2022 with the arrival of ChatGPT.
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