Why KPMG employs four full-time ‘prompt engineers’

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Amid warnings that AI could destroy millions of jobs, the emergence of prompt engineers offers an insight into the type of job the technology might create.

Already a subscriber?It turns out financial and job security incentives can also be used to get better outcomes from AI, says one man who talks to computers for a living.

“If you put something in, it’s not always going to be the same on the way out, and that’s why there’s a real skill in prompt engineering learning the tips and tricks,” Damm says.“Even if you went to OpenAI, they wouldn’t always know what the model was going to produce.” Some research suggests ChatGPT delivers better results when users tell the tool their query is important to their career.“And I think that’s why there’s going to be a real need for us to have an army of people who are capable of leveraging what the AI are able to do.”, the emergence of prompt engineers offers an insight into the type of job the technology might create.

“We’re starting to build a library , and we’re really keen to see how we can leverage what we learn over time to be reusable,” Damm says, adding that KPMG was committed to making prompt engineering a “discipline”.

 

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