said on Wednesday it had found “likely AI-generated” content used deceptively on its Facebook and Instagram platforms, including comments praising Israel’s handling of the war in Gaza published below posts from global news organizations and U.S. lawmakers.
Researchers have fretted that generative AI, which can quickly and cheaply produce human-like text, imagery and audio, could lead to more effective disinformation campaigns and sway elections. Executives said they had not seen such networks deploying AI-generated imagery of politicians realistic enough to be confused for authentic photos.“There are several examples across these networks of how they use likely generative AI tooling to create content. Perhaps it gives them the ability to do that quicker or to do that with more volume. But it hasn’t really impacted our ability to detect them,” said Meta head of threat investigations Mike Dvilyanski.