Zwift Subscription Price Rises By More Than 30%

📆 5/7/2024 7:42 PM
📰 ForbesTech

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I have written about technology for over a decade, with a focus on everything you might wear, put in a pocket or fit in a bag. Subjects I cover include mobile phones, fitness tech, computing and cameras.

That’s an increase of more than 30%, while UK subscribers have to put up with an even greater proportional increase. Zwift subs there jump from £12.99 to £17.99.

This caused a similar level of upset back them too, and was proportionally an even greater leap than this 2024 bump. As some X users have noted, it might be seen as risky for Zwift to increase prices when, in at least some key markets, the weather is getting better.Apple iPad 2024 Release Date Your Final Complete Guide To What And WhenSome cyclists use Zwift, and indoor cycling in general, in the colder months when getting outdoors in the cold and rain seems less appealing.

While it’s a great platform, Zwift has not had the easiest past few years, following its massive influx of interest and fans during the 2020 lockdowns.

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