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Apple expected to show new iPads, possibly a new chip during virtual event

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Its latest product launch event comes as Apple trails Big Tech rivals as they race to build AI into its products across their businesses and dominate the emerging technology

plans to hold a virtual event on Tuesday where it is expected to show new iPad models, some of which could come with a new chip aimed at speeding up artificial intelligence tasks carried out on the devices.

It is these tablets, which currently come with Apple-designed chips that earlier appeared in the company’s MacBook laptops, that could get an upgrade with a new processor optimized for AI work. But precisely what AI features the new chips could power might not become fully clear until Apple holds its annual software developer conference next month.

While those companies’ stocks’ have surged to record highs, Apple’s share have fallen 6 per cent year to date as it struggles with weak iPhone demand and tough competition in China, and as investors wait for it to show how it will leverage AI technology.

 

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