Speaking to investors during a Q2 earnings call on Thursday, Apple CEO Tim Cook offered yet another hint about the company's ongoing work in the field of generative AI. We have still yet to see any glimpses of Apple's rumored rival to OpenAI's ChatGPT or Google's Gemini, but that is not stopping Cook from hyping up the inevitable announcement. 'We continue to feel very bullish about our opportunity in generative AI,' Cook told investors .
' 'We believe in the transformative power and promise of AI and we believe we have advantages that will differentiate us in this new era,' Cook added, 'including Apple's unique combination of seamless hardware, software and services integration, groundbreaking Apple silicon with our industry leading neural engines, and our unwavering focus on privacy, which underpins everything we create.
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