Most artists see social media as a lifeline that connects them directly to the world. The reasons the “Blood in the Cut” singer treats social media like a trip to a drug store says a lot about the 38-year-old singer/songwriter.Flaherty acknowledges the practical value of social channels for communicating with her fans and providing updates about her music career.
“If you buy into this kind of if then thinking, there will never be enough,” she says. “And you’re kind of in the trap. You’ll never extricate yourself. So you just have to self-extricate from that type of thinking, in my opinion. So I try to just not engage with with that.” Flaherty’s comments come at a time social media is under attack from a spectrum of critics. Professor Jonathan Haidt has recently been on a media tour supporting his book,, that details how smartphones and social media have re-wired adolescents’ brains and led to spikes in psychiatric problems. In the political sphere, President Biden— inserted by the U.S. Congress into a $95 foreign aid package — that will force the company out of the hands of its Chinese owner, Bytedance.
Still, social media can be necessary to bring Flaherty’s music and performances to some fans. Although she covered much of the U.S. supporting, and traveled to Australia for a string of performances in February, Flaherty naturally doesn’t travel to every corner of the globe. Social media helps her connect with people in cities where she hasn’t performed. “That’s the only way they’re ever going to get to interact with my live shows,” she says, “seeing a video online.
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