Creators should disclose when they've used AI: social media mogul Randi Zuckerberg

TORONTO — Randi Zuckerberg says she thinks creators should start disclosing when they've used artificial intelligence to produce work because it's"becoming harder and harder to tell what's real."

If this approach becomes the norm,"consumers can learn to be a little more savvy about what's real and what's not real," Zuckerberg said in an interview on the sidelines of the Ontario Centre of Innovation's DiscoveryX conference in Toronto on Wednesday.The issue of misinformation has proliferated in recent years.

While Randi Zuckerberg is unsure how receptive the corporate world would be to the level of AI disclosure she is encouraging, she thinks it's important to start the conversation. "But I do imagine that we'll see a world where at least some of these things need to be referenced right now." Zuckerberg, who invested in the hit theatrical production"Dear Evan Hansen," said she's thought about these questions a lot and has decided she'd be comfortable throwing AI-generated art on her wall.At the same time as the globe is grappling with AI, some regions are also experiencing challenges around access to credible news.

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