Sony just revealed its lineup of new TVs for 2024. While many boast interesting features that we’ll get into later, the biggest change is naming conventions. Sony TVs used to be named confusing strings of numbers and letters, but that’s all gone now. The names here are clean and simple. They all use Bravia,The Bravia 3 is a standard 4K LED TV with dynamic HDR, upscaling technology and a 60Hz refresh rate. This is the most basic box within Sony’s lineup, but it still looks plenty capable.
It also uses less power than the X90L, to the tune of 15 percent, and boasts a new calibration mode primarily intended for Prime Video content. The Bravia 7 is available in sizes ranging from 55-inches to 85-inches, with prices fluctuating from $1,900 to $3,500. The Bravia 8 is the company’s latest OLED model. The OLED panel ensures a “perfect black” response and the box includes the same calibration mode for Prime Video found with the Bravia 7. However, the most interesting aspects of this line have to do with size and form factor. The Bravia 8 is 31 percent thinner than last year’s equivalent model, with a slimmed down bezel. It should really pop when hung on a wall.
There’s also a 20 percent reduction in power consumption when compared to the X95L and new beam tweeters for improved audio. The Bravia 9 features Sony’s proprietary Backlight Master Drive and the new Prime Video calibration feature. The 65-inch version of this TV costs $3,300, while the 85-inch model comes in at a jaw-dropping $5,500.
All of these TVs are available right now for purchase, so go ahead and empty that bank account. In addition to the new televisions, Sony just released a