Google Pixel users gain control over default search engine in the EU

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Tsveta, a passionate technology enthusiast and accomplished playwright, combines her love for mobile technologies and writing to explore and reveal the transformative power of tech.

Major tech companies are shaking up their ecosystem rules in response to the Digital Markets Act in the European Union. Now, Google, for instance, has started rolling out a new Pixel Launcher setting in the EU, allowing users to switch their default search engine.), who obtained relevant screenshots from a user. This new setting provides users with a list of available search engines to choose from.

The Pixel Launcher is starting to roll out a new"search engine" settings page that lets you change the search provider used for the search bar on the home screen.It displays options like DuckDuckGo and Ecosia alongside the existing Google search engine. Additionally, the search bar icon on the home screen changes based on the selected search engine. As of now, this setting is only available in Europe, with no information yet on whether it will be expanded to other markets.

Since the DMA came into effect, Google isn't the only major tech player adjusting its operations in Europe. Apple has also made notable changes to its ecosystem for EU users. With, users in the EU now have the option to use other app stores and select their default browsers as well. Plus, Meta has had to tweak some of its rules, like introducing paid subscriptions to Facebook, offering users the chance to enjoy an ad-free experience. Also, its messaging app, WhatsApp, is gearing up for changes, such as

The EU's DMA aims to level the digital playing field, making it fairer for everyone involved. It targets big platforms designated as gatekeepers that control access to online services. The gatekeepers listed are Apple, Google, Microsoft, Meta, TikTok by Bytedance, and Amazon. These tech giants have to follow new rules to ensure fair competition and offer users more options.A discussion is a place, where people can voice their opinion, no matter if it is positive, neutral or negative.

 

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