. Billed as an"exhilarating and immersive" live experience in Glasgow, it turned out to be an event so abysmal and so flagrantly misadvertised that it made the 2017 Fyre Festival look like a paragon of ethical promotion.
But as the public learns to adopt a skepticism towards AI imagery, and while we wait for regulators to step in, brands need to ensure they are being honest in their use of AI if they don't want to harm their own reputation., a global leader in Digital Asset Management , point out that brands need to be wary of the ethics of using AI in advertising, not only out of respect for their customers, but also for the good of their reputation.
“It’s in brands' best interests, as well as their customers', to ensure all AI generated content is disclosed as such, in order to ensure transparency and not partake in false advertising practices," he says.
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Source: MetroUK - 🏆 13. / 82 Read more »