Poll Shows Most U.S. Adults Think AI Will Add to Election Misinformation in 2024

— The warnings have grown louder and more urgent as 2024 approaches: The rapid advance of artificial intelligence tools threatens to amplify misinformation in next year's presidential election at a scale never seen before.

“Look what happened in 2020 — and that was just social media,” said 66-year-old Rosa Rangel of Fort Worth, Texas. The sentiments are supported by majorities of Republicans and Democrats, who agree it would be a bad thing for the presidential candidates to create false images or videos or to answer voter questions .

Never Back Down, a super PAC supporting DeSantis, used an AI voice-cloning tool to imitate Trump’s voice, making it seem like he narrated a social media post. The Federal Election Commission is currently considering a petition urging it to regulate AI-generated deepfakes in political ads ahead of the 2024 election.

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More than half of US adults use internet to look for health, medical informationMore than half of adults used the internet to look for health or medical information during July to December 2022, with higher prevalence among women than men, according to an October data brief published by the U.S. Centers for Disease Control and Prevention National Center for Health Statistics.
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