Michelin innovations aiming to make road freight sector run smoothly

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Eyewitness News asked Michelin Connected Fleet Marketing Manager Gomolemo Makola and B2B Director at Michelin Charl Lensley what role they play in this industry, how they assist SME’s and how technology can contribute to helping the industry run smoothly.

JOHANNESBURG - Road freight plays a huge role in Africa’s economy as they transport goods from one location to another.

“One way Michelin has indirectly supported SMEs is by partnering with various programmes, incubators, and accelerators that provide funding and mentorship to startups and smaller enterprises working on innovative solutions related to mobility, transportation, and sustainable practices. By collaborating with these programmes, Michelin contributes to creating an ecosystem where SMEs can access funding and resources to develop their ideas and products” said Charl Lensley.

“The fleet management system provides vehicle tracking, embedded intelligence solutions and camera video monitoring, which can be essential in the event of a hijacking. The Connected fleet's innovative stolen recovery service seamlessly combines real-time connectivity, tracking and advanced fleet management capabilities, uniquely offering an all-in-one solution for locating stolen vehicles and enhancing fleet efficiency.

 

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