Microsoft AI inserted a distasteful poll into a news report about a woman’s death

More than three years after Microsoft gutted its news divisions and replaced their work with AI and algorithmic automation, the content generated by its systems continues to contain grave errors that human involvement could, or should, have stopped. Today, The Guardian accused the company of damaging its reputation with a poll labeled “Insights from AI” that appeared in Microsoft Start next to a Guardian story about a woman’s death, asking readers to vote on how she died.

In August, a seemingly AI-generated Microsoft Start travel guide recommended visiting the Ottawa Food Bank in Ottawa, Canada, “on an empty stomach.” Microsoft senior director Jeff Jones claimed the story wasn’t made with generative AI but “through a combination of algorithmic techniques with human review.

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