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The fund, which will be paid to the Canva creator community over the next three years, will compensate artists who opt into the program. They will receive an initial payment followed by monthly payment for continued use.In an interview with Rappler, Robert Kawalsky, Canva’s head of product, said that the fund was among the company’s efforts to ensure safety and ethical use of tech amid high growth driven by AI.
Meanwhile, Danny Wu, Canva’s head of AI, noted that the fund is among the company’s efforts in ensuring transparency and fair practices in the use of AI. “Creators are at the heart of our community, so we fully embrace our responsibility to ensure that we’re offering them AI-powered tools that are firmly grounded in transparency, as well as ethical and fair practices every step of the way.” The indemnification program is part of “Canva Shield,” among the first of its kind of robust safety features and privacy and security controls that are designed to provide teams and organizations “with peace of mind when creating content.