The company, which renamed itself Meta two years ago, unveiled the next version of its virtual reality headset, the Quest 3. It will cost $499 and begin shipping Oct. 10.
"Smart glasses are the ideal form factor for you to let an AI assistant see what you are seeing and hear what you are hearing," Zuckerberg said. The glasses will launch Oct. 17 and cost $299. But this transformation has been slower than expected, and Meta's main business remains advertising on its social media platforms, Facebook and Instagram. Competition with TikTok remains Meta's biggest challenge, said Insider Intelligence analyst Yoram Wurmser.
Squeezed by a slump in online advertising and uncertainty around the global economy, Meta has cut more than 20,000 jobs since last November. Zuckerberg dubbed 2023 the company's"year of efficiency" as it reduces its workforce while focusing on more technical hires such as experts in AI to focus on Meta's long-term vision.
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