Canada should pay attention to Google antitrust case, say Jim Balsillie, other experts

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The U.S. justice department will go face\u002Dto\u002Dface with Google in court this week, taking on their unrivalled domination of internet searches.

“The business model pioneered by Google takes human experience — not just your searches, but also where you go, what you buy, who you meet or communicate with, your heart rate, income, political views, desires and prejudices — as its raw material and monetizes it by pushing micro-targeted content to individual users,”“The algorithms that push this content are addictive by design and exploit negative emotions — or, as Facebook insiders say, ‘Our algorithms exploit the human brain’s attraction to...

— legislation that would require Google, along with fellow tech-giant and Facebook owner Meta, to enter into agreements with Canadian news publishers for use of their work.Article content This week’s trial is the first such case for the department of justice since United States v. Microsoft — a landmark decision concerning the software maker’s practice of bundling their Internet Explorer web browser with copies of Windows operating system, and accusations that Microsoft engineered Windows APIs to prefer it over competing browsers.

 

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