Venkat Malladi - Forbes Technology Council

When it comes to building a usable enterprise app, here are a few lessons that can be learned from how consumer apps work.It is a data-driven world. With high-quality data, organizations are able to build better profiles of customers and pitch tailored solutions to them.The rise of Insurtechs dramatically changed the market landscape.

Fintech companies leveraged the ability to innovate and disrupt the banking industry by offering convenience and speed to customers at a fraction of the cost.Unless your entire sales function actively updates engagement activities, the data in your CRM will be incomplete, inaccurate or outdated.

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