Council Post: Why Today's Technology Providers Should Meet People Where They Work

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People are being forced to use many different systems to get the results they need.

”—switching from platform to platform—results in inefficient, brain-draining work. They found people spent about four hours a week reorienting themselves after toggling to a new application.say having to remember multiple logins heightens their stress levels and strains their mental health. We should listen.

New products are obviously not going to produce the results we need when employees are feeling more dread than ease when confronted with another onboarding.Tools like APIs have the ability to solve single problems—the ability to meet people where they are. These tools are less costly than those “all-in-one” solutions that wreak havoc on workflow. However, companies need to implement APIs carefully to ensure both improved user experience and full optimization.

Since APIs can be readily integrated within existing software, there’s no need to learn anything new or change processes. They should make things easier, not more difficult. There are a lot of companies that failed to do their homework and now feel trapped with APIs that are adding more stress to the lives of their employees.

Instead of feeling intimidated by implementing new APIs, create a thoughtful selection process that follows the above best practices and know that the end result will streamline tasks and boost efficiency. Let’s move beyond empty promises of endless benefits—beyond login fatigue that effectively nosedives productivity. To truly embrace technology, companies must realize that every solution doesn’t need to be housed in a brand-new platform. The login-weary employees of the AI age don’t always need one-size-fits-all tech. In short: Let’s meet people where they work.

 

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