Google upgrades search engine with AI-powered enhancements

in beta earlier in 2023. SGE empowers users with AI-driven contextual overviews and suggestions intended to enhance search results.

Generative AI concentrates on crafting novel content by drawing from existing sources. Prominent tools like ChatGPT can generate text-based outputs like poems and summaries from past knowledge.The introduced SGE feature is currently undergoing initial testing. Once activated, users can tap a button while perusing a webpage to access an AI-generated summary of the page’s core topics.

The AI engine developed by Google examines webpage content to pinpoint central themes. According to Rany Ng, Google’s product lead, this process aids individuals in “enhancing comprehension and understanding of information,” whether attempting to comprehend intricate concepts or locate specific details.

Microsoft’s Bing Chat has already introduced comparable summarization functions, preceding Google’s deployment of generative AI in February. Yet, Google claims its advantage lies in its expertise in comprehending web content and semantics.Additional enhancements in the SGE target the comprehension of technical subjects. AI-generated coding summaries will showcase highlighted syntax, simplifying understanding.

Google claims that generative AI improves search functions and enables individuals to discover novel perspectives and insights more effortlessly. Nonetheless, some experts caution that excessive dependence on AI could potentially erode individual analytical abilities.

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