Apps like Review Meta and Fakespot analyze billions of reviews across several retail sites. Just copy the product URL you’re curious about, and the company will grade its authenticity.
“We provide a grading system," said Saoud Khalifah, founder and CEO of Fakespot."It’s an A to F kind of grading system. The A grade means there’s a majority of trustworthy reviews. F means that there’s a majority of reviews that you should look at with a closer eye.”“Things like USB cables have a very high preponderance of fake reviews. And last I checked, it was about 45 percent of the reviews in that category would be unreliable,” Khalifah said.
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