While its peers in the technology industry are talking up “buzzwords” like artificial intelligence and cloud computing, Apple Inc. is chugging along with business as usual.
“Apple is the most ‘boring’ buy-rated stock,” Jefferies analyst Andrew Uerkwitz wrote Tuesday. But the company’s focus on consistent execution of its tried-and-true model is what makes Apple AAPL so compelling, in his view.What the smartphone giant “lacks in investor pizzazz, it makes up for with consistency,” Uerkwitz continued.
Even so, he said he isn’t sensing much enthusiasm as Apple stares down slow growth. “In our conversations with investors, we hear little excitement on growth prospects with a focus on the predictability and resilience of service growth,” Uerkwitz wrote.