‘People’s knowledge of coffee has evolved, so it’s up to us to drive innovation’ - Nespresso Ireland chief

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Anna Lundstrom says the company, which recently doubled the size of its Dundrum location, is still working to understand post-pandemic consumer behaviour

Understanding consumer behaviour around shopping habits in a post-pandemic world is one of the biggest challenges for Nespresso in the Irish market, according Anna Lundstrom, CEO of Nespresso Ireland and the UK.

Speaking to the Business Post last week, Lundstrom said that the company is still evaluating customer behaviours post-Covid. “Do consumers prefer to buy online but still experience in-store? What does the future of work look like? Will people work from home versus the ...

 

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