Amazon Sued for Not Telling New York Store Customers About Tracking Biometrics

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Amazon did not alert its NYC customers that they were being monitored by technology that tracks their bodies’ shapes and sizes as well as their palm prints, a lawsuit alleges.

, New York is the only major American city to require businesses to post signs if they’re tracking customers’ biometric information, such as facial scans or fingerprints. stores in 2018, promising that customers could walk in, take whatever products they wanted off the shelves and leave without checking out. The company monitors visitors’ actions and charges their accounts when they leave the store.

The lawsuit says that Amazon only recently put up signs informing New York customers of its use of biometric recognition technology, more than a year after the disclosure law went into effect.For Amazon Go to successfully track its customers and the items they take, it has to continuously monitor their bodies, the lawsuit says.

 

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