How Spotify Created Its First AI DJ

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For Spotify, the creation of its artificial intelligence DJ — which launched in beta version for Premium subscribers in the U.S. and Canada on Feb. 22 — represents the culmination of what the compa…

— which launched in beta version for Premium subscribers in the U.S. and Canada on Feb. 22 — represents the culmination of what the company has been working toward for years.

The process of creating the DJ was contingent on pulling together several major pieces. The company’s personalization technology, plus an AI text-to-speech engine from recent acquisition Sonantic and technology from OpenAI, provided the basis for the product. Add the voice of Xavier “X” Jernigan, Spotify’s head of cultural partnerships, plus the work of a writers’ room headed by Sulinna Ong, and the AI DJ was born.

 

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Should be called something else, not a dj. That's disrespectful to real djs.

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