Mercedes' new EV innovation is a paywall on your car's performance | Engadget

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Mercedes' new EV innovation is a paywall on your car's performance

in their standard sedan and SUV variants. Pay the annual fee and your 0-60MPH time will improve by 0.8 to 1 seconds thanks to a higher peak motor output and increased torque.

Mercedes is quick to explain that this is strictly a software change. In other words, you're paying to get performance your car could already handle. While you're still getting more value than BMW's, it's an odd move when these cars are already expensive and have speedier models that only require a one-time outlay.

The German automaker isn't the first to charge extra for added performance. Tesla has long asked customers to shell out for its most advanced driver assists. For a while, it also charged entry Model S buyers a premium to

 

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Tesla has already been doing this for years, why is this a headline?

and it looks like a civic

Looks like a Honda Civic

People will add a subscription model to anything that they can. The auto industry isn't safe either. Also, this Mercedes doesn't look as good as most others imo.

Install us, change your location to Germany, get free autobahn speeds. Totally legit workaround.

And badge snobs will line up for it, some spending an entire years annual salary or more. This looks like a slug by the way.

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