it’s working with Commsignia, PSS, Ohio State University, T-Mobile and Tome Software to explore how a smartphone app could warn drivers of pedestrians and cyclists they may not see. As someone sharing the road with a car, you would install the company's software on your phone. With the help of Bluetooth Low Energy, vehicles with Ford’s Sync infotainment system would see you as “beacons.
According to Ford, its approach has a few advantages. One is that Bluetooth LE is nearly ubiquitous. The technology has been part of the Bluetooth protocol since 2009, meaning every modern smartphone has access to it. If you own a Ford vehicle, you won’t need to bring yourfor a hardware upgrade since the Sync system features Bluetooth compatibility. The other advantage of using Bluetooth LE is that your car won’t need to see pedestrians and cyclists before it can warn you.