Soccer Football - Premier League - Manchester City unveil new signings - Etihad Stadium press room, Manchester, Britain - July 10, 2022 General view of the Manchester City fans during the unveilings.Select supporters of Manchester City will sport the latest in wearable technology next season as the humble soccer scarf gets an upgrade, complete with a biometric sensor integrated into the fabric to monitor emotional, physiological and movement data.
It also records a range of physiological measures, including heart rate, body temperature and emotional responses -- offering information on how fans feel at different moments. "The Connected Scarf is an exciting project for us to pilot together, as we seek to better understand and measure the ups and downs of football fandom and how the game impacts supporters not only emotionally, but physically as well."
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