Pinterest to Acquire The Yes

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.Pinterest has signed a deal to buy the AI-powered shopping platform, in a bid to accelerate its social commerce ambitions.

believes that such development will help speed its way to becoming a “home of taste-driven shopping,” the company said in a statement.

The tech company is already eyeing how the start-up’s fashion algorithm and partnerships could apply to other categories, such as home, beauty and food.

 

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