Meta Platforms Inc is set to open its first physical store where shoppers can try out and buy virtual reality headsets and other gadgets as the company plots a course to take its highly touted metaverse mainstream.
The devices, except for the Ray-Ban glasses, will be available for purchase at the store. The products can also be bought online through a new shopping tab on meta.com, the company said. Earlier this month, the Facebook owner said it would start testing tools for selling digital assets and experiences within its virtual reality platform Horizon Worlds, a VR platform Meta launched late last year.