✖ The much-maligned MoviePass announced it is relaunching as MoviePass 2.0, featuring software that monitors to make sure a customer is actually watching ads. News of MoviePass' revival came up in November after co-founder Stacy Spikes was granted ownership of the company by a Southern District of New York bankruptcy court judge.
Other benefits being offered by MoviePass 2.0 includes theaters setting their own ticket prices depending on peak hours, credits rolling over, and the ability for customers to still book tickets directly from the MoviePass app. For theaters that aren't partnering with MoviePass, a customer can use the app to choose a showtime, but they then have to buy the ticket in person using a credit card.
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