Showmax, an internet television service on Friday said the ongoing Big Brother Naija show had become the most popular entertainment live stream on that platform
“If watched back to back, the collective number of hours of the show streamed this season already add up to almost 30 years’ worth of viewing.According to the statement, Showmax which was launched in Nigeria in July 2019, with Big Brother Naija Pepper Dem as the key launch draw card had all eviction episodes live-streamed and recordings of the nomination shows posted on Tuesdays.
“This year Showmax has gone a different route and is live-streaming the full show 24 hours and judging by the viewing statistics, BBNaija fans have enthusiastically taken to watching it online.“Interestingly, while Nigeria accounts for almost 50% of the viewing hours, South Africans are also big fans, with 30% of the viewing happening in SA, and another 15% happening in Kenya.ADVERTISEMENT
It said during the live eviction show, the contestants were called in by Big Brother to vote out two housemates and these Diary Room voting sessions, which are not seen in the course of the live stream show, were now available every Monday evening to watch on Showmax.